Thursday Press #106: I said I'd never do this...
[16 NOV 2023] a brand-new way to learn from me, on the house
"I will ride anything but the Griffon."
^^ That's what I told my two best friends approximately 3 hours before I (say it with me) rode the Griffon.
Growing up 45 minutes from Busch Gardens Williamsburg meant I made full use of an annual pass during my senior year of high school.
I'd also just discovered I actually (kinda) liked roller coasters a few years before, so I had some making up to do.
But the greater-than-90º drop coaster was firmly on the will-not-try list.
I'd looked up the stats and decided it was NOT for me.
Friend, you already know the end of this story
I rode the coaster. Annnnd I have to admit, it was kinda fun.
See, I have a habit of doing things I say I'll never do. Usually, they're things I've held onto some irrational grudge about and are rarely actually that serious.
One of the things I said I'd never do in my business was create a course.
There are sooo many incredible courses out there that I'm more than happy to recommend! I don't need to waste your or my time creating a course that regurgitates the same thing you could learn on Google.
And yet...
People keep asking me about a course.
I SWEAR this isn't an influencer "omg everyone keeps asking me where I got my uber-popular-overpriced-trendy-item-of-the-month!!!!!" fake-out
I'd show screenshots of the DMs but... I don't feel like going through them, ya feel?
Before we get even further into sketchy click-bait-esque territory, let me clear something up: I'm not releasing a course.
Sorry to disappoint if this was the thing you've been waiting for, but I promise I've got something almost just as good!
The Pinterest Content Strategy Masterclass!
This is NOT a "introduction to Pinterest" course. It's not going to teach you the ins and outs and tips and tricks of using Pinterest generally.
It is going to teach you the foundational knowledge of how the frick Pinterest really works and how you can make it work for YOU
We're covering 3 main points:
How the Pinterest algorithm actually works — and how to use it to your benefit
Best practices for creating Pinterest content that converts and fits your overall goals
A flexible framework to plan and keep up with your Pinterest content creation
And all the little bits and bobs in between.
A live masterclass will go on sale later this month, but you've got the opportunity to get the prerecorded workshop for ZERO dollars and ZERO cents RIGHT NOW.
How? Keep scrollin'…
BELOW THE FOLD
So I didn't create a course *play the Price is Right losing trumpet*
But you know who did? My bestie BTL Copy.
That's right, the iconic, stunning, gorgina Site Series website copywriting and content marketing course is back on the market just like Sara is for the non-fish-boys of the world (iykyk, and if you don't, here.)
Part One of Site Series launched in September — maybe you remember me talking about how the website copy chapters helped my email list (& client roster) more than double?
If you missed out last time or were holding out for Part Two, now's your moment to shine, bestie.
Both parts of the Site Series course are available for purchase now, with ridiculously good bonuses, if I do say so myself.
I'll spill all the course deets in a sec, but lemme share what I'm MOST excited about:
If you join Site Series (either part, bundled or not, any payment plan) using the link I share, you'll get access to the Pinterest Content Strategy Masterclass for FREEEEE.
and, if you decide you want to come to the live class with Q&A later on, you'll get a discount on that registration.
So here's the dealio —
Site Series Part One – How to Write Your Website Copy
The Copywriting Basics Chapter
The Website Copywriting Chapter
Website copy overview
The core website: Home, About, Services, Contact, 404 Error
The 'everything' website: Blog, Blog Categories, Blog Template, Portfolio, Resources, Subscribe, Freebie, Custom Confirmation, Shop Home, Individual Shop Page, Product Descriptions, Podcast, Links
The one-page website
Editing your website
Website copy audit videos
The Website Launch Chapter
Site Series Part Two – How to Get People to Your Website
The Search Engine Optimization Chapter
The Blogging Chapter
The Pinterest Marketing Chapter (taught by yours truly!)
The Email Marketing Chapter
Hold up... did you see that too?
"The Pinterest Marketing Chapter"
Your blue-light glasses aren't fuzzy, friend, Site Series Part Two includes a whole chapter where I'm teaching you all about Pinterest marketing.
Sit in on an interview-style chat between me and Sara, my longest client, as we spill all the tea on the Pinterest marketing basics, how to get started with Pinterest, and how to build your brand on Pinterest.
So like, it's not a course, but it's not NOT a course, y'know?
This is one of two courses I actually recommend time and time again, and it's one of the only ways you get to learn Pinterest directly from me (for the time being).
If that's not enough to convince you, Sara's also running one heck of a BTL Black Friday sale with bonuses that are worth it practically all on their own.
Here's the rundown:
Until Tuesday, November 21st, you have the opportunity to purchase either:
The Site Series® Bundle — with both parts one and two included
🎊 When you PAY IN FULL for ANY of the Site Series courses, you'll get a TONIC Site Shop gift card to use on anything you want (and you can stack a 20% off promo on top of it during their Black Friday sale when you use the code SARAHB)
🎊 With EVERY Site Series® purchase — whether you pay in full, or opt for a payment plan — you'll get a 60-minute 1:1 call with Sara to review your website or your content marketing deliverables.
🎊 If you sign up before midnight on Thursday, November 16, you'll also get access to BTL Copy's NEW Sales Page Masterclass for FREE. (I attended, it's frickin' bomb)
I'll let you peruse the sales page as you like, but when you're ready to join Site Series & claim these bonuses including the brand new Pinterest content masterclass, use one of the links below to checkout and it'll automatically get sent to your inbox!
PURCHASE THE SITE SERIES BUNDLE
Truth is, this is probably the closest I'll ever get to creating a Pinterest course of my own. This is one "I'll never" I think I'll stick to.
So if a Sarah Burk Pinterest special is what you've been jonesing for, enrolling in Site Series is the way to go.
Let's recap —
If you wanna know how to write website copy and how to get people to that website copy, you can either piece together free and paid resources from all corners of the internet
ORRRR
You can get the Site Series Bundle and walk away with the most comprehensive website copywriting course I've ever seen, plus modules on SEO, blogging, email marketing, and Pinterest marketing (hi, this one's mine).
AND you can also snag a frankly absurd list of bonuses:
If you enroll before Tuesday, November 21 at midnight:
🎉 $200 TONIC Gift Card — pay in full for the Site Series Bundle
🎉 $100 TONIC Gift Card — pay in full for SS Part One OR SS Part Two
🎉 FREE 60-minute 1:1 strategy call with Sara — enroll in Site Series (any payment plan!)
🎉 FREE Pinterest Content Strategy Masterclass — enroll in Site Series (any payment plan!)
And if you enroll in the course before TONIGHT at midnight:
🎉 FREE Sales Page Masterclass — enroll in Site Series before midnight tonight (any payment plan!)
🎉 FREE Sales Page Copy Template — enroll in Site Series before midnight tonight (any payment plan!)
SO EXCITED TO FINALLY SHARE THIS WITH YOU
TL;DR? My favorite course on the internet is back in a BIG way with even bigger bonuses, including the first-ever Pinterest masterclass from yours truly, fo' FREEE. Get it here!